Uncover your Brand's track to success.
Brand Strategy
for those disillusioned by typical marketing.
Competitive
Advantage
Find your
Marketing is promoting your offering, "getting the word out",
creating awareness that you exist.
Branding is when comparing your offering to another of equal or greater value,
the customer chooses YOURS...
Despite price, features, or legacy advantages of the competition.
Successful Marketing is built from Strong Brand Development.
When marketing is difficult, expensive, or fails
it is ALWAYS due to a lack of sufficient Brand Development.
Frustrated with your current marketing options?
walk our paddock of
Brand Services
Fuel My business
BraNd Development
Your brand transcends logos and websites, reflecting who you are and what you stand for in a world where customers crave deeper connections.
Strong brand development simplifies market differentiation and strategy, often serving as the foundation needed before tackling individual marketing tactics.
MArket
Differentiation
Don't exhaust yourself trying to outlast competitors with deeper pockets - the secret is taking roads less traveled by rivals but frequented by your ideal customers.
Let's change how you think about your opportunities, uncovering overlooked markets and leveraging your unique value to stand out in a sea of sameness.
Website
Optimization
Is your website underperforming, with lackluster conversions and outdated content, leaving you considering a costly rebrand?
Let's diagnose the real issues and make strategic improvements that resonate with your customers, without unnecessarily overhauling everything - because a simple tune-up always beats an expensive paint job.
Who is
the brand mechanic?
After 22 years in the printing industry, I watched countless businesses waste money on trendy marketing gimmicks and mindless content creation. It was agonizing to see quality fade as speed and cost became the primary focus. Clients started gambling with their brand, bombarding customers with cheap, forgettable materials instead of crafting meaningful experiences. It was soul-crushing - I needed a change.
That's when I discovered User Experience Design, and it reignited my passion. Now, I'm all about No Bullshit branding solutions - telling clients the hard truths they need to hear, not just what they want to hear. I believe business should be FUN, not dry and boring. And most importantly, I stay true to my own brand, authentically creating unique and memorable customer experiences. It's not about following someone else's blueprint - it's about doing what works for you and your customers.
check out Tish's stats
Brand Development that works
How we build success for our clients
Jumpstarting your brand means first looking back...at data, previous customer experiences, and where you've brought value to the market.
Qualitative
reasearch
With our contextual customer data, now we refine your brand's voice, tone, and "Secret Sauce" - Redefining how you stand out from the competition.
brand Pillars & core
How does all this fit into your website, your marketing, and your customer outreach?
We'll map out your opportunities and what will boost your business quick.
Implementation strategy
If you do what everyone else is doing, it's difficult to show why you're different.
We'll reveal innovative ways to reach your customer where they really are.
Opportunities
beyond
or, more simply put...
When Brand Development Informs Marketing...
When Marketing skips Brand Development...
Any Questions?
Actually, I do have questions....
When should I Hire the brand mechanic?
If you are thinking you need a website redo, are pondering a new marketing option or strategy, or are feeling stuck with your current marketing...we should talk.
Especially before you plunk down your hard earned cash for something you maybe don't need (like a whole new website!)
How long does a Brand Assessment and development take?
Well, it really depends on where we are starting from, and what goals you have for growth and customer engagement. Typically a Brand Immersion takes 8-10 weeks, followed by additional work such as a Website Blueprint, Brand Strategy development, and more. For some larger projects I've been on staff for a year or more with large e-commerce overhauls.
Can't I just skip to building my website, and have you Do a conversion on that after my revamp?
If you like spending money to do things twice, by all means build out your website without doing any research first. You might get lucky and guess correctly...but what if you don't?
By taking the time to really understand your market position, customer sentiment, and the core factors that bring turn potential clients into lifelong customers, we bake in all of the key elements into the foundation of your site from the start – and that means better conversions from prospect to customer.
Branding is so much more than just a slick logo, fonts, and a color scheme...it's how potential clients feel about you BEFORE they've made a decision...and why they choose you over your competition.
What does working with you look like?
I hate the term "consultant" because to me, that means TRANSACTIONAL. When I work with my clients, we are collaborating to get the full picture of your brand. I ask some hard questions, and we go deep on what really makes your brand tick. It's pretty common that clients want to (or do) cry when they find out why their customers think they are special.
Just a few
Brands we've Turbocharged
Tish is amazing! I have worked with Tish in a couple different capacities and her work never ceases to amaze me. I got to witness her transform interviews with myself and other coworkers, along with several from our clients, into a new brand identity and brand experience.
With great patience she helped our brand find our voice... and we used all her hard work in our brand new website! I was so impressed and loved her work so much that I proposed it to a client of mine, and she did it again. The client is so happy and raves about Tish’s work as well.
